Off Topic: Could Apple Become Games Console King?
As summer turns to fall and the phosphor-lit leaves of the current
stand of next-gen consoles begin to turn decidedly ‘This Gen,’ we
already know that the scramble by Microsoft and Sony to put a digital
Trojan horse into every living room in America has evolved into the
greatest business story that never happened.
Microsoft had to redouble efforts to cover a weak 360
launch that saw the debut of the
sweetest-$400-casual-game-platform-of-all-time rather than the
Sony-killing muscle machine for which the geeks in Redmond had been
bucking. And while PS3 delays, some deft management, and an impressive
roster of upcoming releases looks to put the big green X back on track,
the Microsoft army is still massing its troops.
For its part,
Sony has clearly given up altogether on the idea of the PS3 as Trojan
horse. Instead, it’s switched strats and gone into Blu-ray
battering-ram mode. In both cases, these companies have shrieked so
loudly and so long about their plans to capture the Holy Grail of
Digital Convergence that pretty soon people are going to start lobbing
cattle at them.
Maybe, then, Nintendo really got it right when it started dressing up the DS like an iPod.
Read the full text here...Aaron Ruby
September 26, 2006
Source: Business Week